It has been two years since Instagram introduced videos and now the company is emphasising the feature.
The photo-sharing app, which is owned by Facebook, has announced that it is increasing the length of videos from 15 to 60 seconds.
Product manager Jeff Kanter says that many of the app’s users had requested the feature and thinks “this will provide a lot of flexibility.”
“One of the things we’ve heard from creators is just how much going longer than 15 seconds would help them tell their stories,” Kanter said.
A month earlier, the company added a video view counter to go with the like counter that appears on all photos and videos.
Instagram is also bringing back multi-clip videos for iPhone users.
Kanter says there are several new features coming up for video this year.
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– Written by Rekha Kulen
